Our story – embracing the future

What got us started. Who we are. Where we’re going!

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The catalyst

Retail is facing a paradigm shift.

Changing media consumption and global events have amplified pressure on retail and accelerated the need for brands to find new ways to serve and to stay relevant to consumers.

In response, we believe that calls for a bold vision, clever technology and smart sales, marketing and communications skills.

An impressive investment story

Activate OnDemand was established in response to the growth in demand for an end-to-end service platform that enables brands to partner, tailor and deliver class-leading digital offers.

We are a profitable well-funded business established in 2019 by our three equal part-owners under the leadership of Chief Executive Officer Jonathan Munday. We are backed by a group of investors who recently pledged more than £1million in a seed funding round to help accelerate global growth.

Our investors take an active role in the business helping us shape strategy and introducing us to their networks. In 2021, we were delighted to welcome one of our investors, Bill Gajda, as Chairman of our leadership team. Bill brings with him immense experience as a former Visa Global Executive of Strategic Partnerships & Fintech.

We work with a tier one blue-chip client base that includes Tesco, M&S, British Airways, Vodafone, Sky, as well as brands like Fitbit/Google, Amazon/Ring, Samsung/Harman, Sony PlayStation and Aspinal of London.

“We truly believe that retail is changing forever. The future lies in building smart brand connections to match products and audiences.”

“But we’re not just about creating a win-win situation. Relevant offers through tailored communications backed by awesome service are achieving double digit conversion rates and many very happy customers. We see it as a win-win-win.”

“Our roadmap will see some very exciting developments at Activate OnDemand. We are privileged to have been able attract to the quality of investors and are grateful not only for their financial backing but also for their active support.”

Jonathan Munday (CEO)

“I speak for both myself and my fellow investors when I say we have been very impressed with the Activate OnDemand team from the outset. They have shared a future vision which promises to help brands change how they connect with their customers. I and many of the other investors have marketing backgrounds and we completely buy into the strategy that has been set out by Jonathan and his team and to the exciting possibilities it opens up.”

Michael Naylor (Investor)


We are looking for individuals to join our team in the following roles


Full Stack Developer

Due to continued growth and investment Activate OnDemand is now looking to strengthen its development team.


Senior Developer

Due to continued growth and investment Activate OnDemand is now looking to strengthen its development team.


71-75 Shelton Street,


United Kingdom,


Company Reg No.: 12186035